Our Link Building Services
If you have everything else covered and all you want is link building services then this is the option for you. It is against Google guidelines to pay for links directly so we never give cash in exchange for links. We always just beg, barter or earn links for our clients the good old fashioned way using hard work and elbow grease.
We have many types of link building techniques. We don’t offer specific link techniques by themselves individually. You must choose a package because we have found in the past that clients sometimes obsess over one type or another when really they need a variety of different types of links for it to impact their search engine rankings.
Our Philosophy on Link Building
Link building is the most important part of SEO. Most other forms of marketing can be leveraged to build links. Social media is a perfect of example of a marketing technique that also serves SEO purposes. Taking advantage of Google’s Character Recognition Systems by using advanced QR Code techniques is another not so well known way to build links. High ranking sites linking to you with the keywords you are trying to rank for is the basics of what a good link building campaign attempts to attain.
Why Link Building Is Critical
Google and Bing both gauge the authority and value of a website by who and why websites are linking to your site. If you have a solid mix of different types of links along with some good anchor text links your rankings will reflect the quality of your business. Without link building it is impossible to compete in SEO because all of your competitors are improving their link profiles which will crowd you out and keep you off the first page.
What Types Of Links Are Best?
Nothing can really beat a high Page Rank trusted and high traffic Government link. Getting those are nearly impossible. From there you want similar links from University websites, then powerful news websites and after that the most valuable are industry and sister industry leaders in your market. Most link building campaigns consist of huge amount links that don’t fall into any of these quality baskets of link types. That is a problem for most sites but for some industries the cold hard facts are that they can’t build natural anchor text links.
What Techniques and Strategies Work Best for Building Links?
Local and Low Competition Link Building
For local and low level competition keywords pretty much any links will give you a significant boost. Many sites achieve rankings within just a week or two. You could even do these yourself or use our training to give your staff the skills needed to do this. Basically all you have to do is follow all the high traffic websites in your industry on Twitter and interact with them. When you see an article related to what you are doing, click it, read the article and leave a comment. Be sure to include your website in the registration process.
Medium Level Competition Link Building
If you have a blog you are on the right track to competing at this level. Many sites don’t see solid rankings for 3-6 months at this level. You will need a decent presence on Twitter, Facebook and Google Plus. You may utilize easy to build and maintain web apps like calculators, quizzes, and other interactive features. Plain old blog commenting is required but doesn’t have the same punch as experienced with low competition keywords. You need to have fresh links pointing to fresh content on your site. That is why having a consistent blog is important. Once you write a good article, also syndicate it out as a guest blog post on as many sites as you can.
High Competition Link Building
Very few companies can afford this type of sustained link building for lengths of time that make it worthwhile. Typically it takes 6 months to 2 years to even get on the first page in rankings. Many times companies don’t see results in the second or third month and re-evaluate their spend and stop. This wastes their investment and they move on to PPC and other marketing techniques that cost 3-20 times more than SEO in the long run.
For this you have to do all forms of link building at extreme scale. This means 50-100 comment links a day. Over 200 guest blog posts per week. Social media has to be extremely popular. You will be facing many site buying links, hacking links and all kinds of black hat techniques. The smartest way to compete in these types of space is to routinely create web and mobile apps that go viral and spread link juice from all over the web at the same time. At this level you are looking at riding industry trends and using psychological tactics to engineer popularity.
WORD OF CAUTION: Don’t enter high competition markets unless you have the stamina to feel like you are wasting money for 6 months or more straight. Evaluate the link building campaigns by the quality and quantity of links being produced. Have third party SEO companies take a look at the results and give you opinions on whether or not things are being done right. It’s almost impossible for it not to pay for it’s self if you only hold out till the rankings kick in.
What To Do Next?
Contact us for a free consultation and we will let you know our honest impression of your site, business and your market. If you are interested in learning to do it yourself we have a system to help you. The more you are involved the better but some clients want it all taken care of so we offer that as well. So don’t delay! Get a free consultation and analysis today.